Karolina Koc Michalska
Karolina Koc-Michalska is a Professor of Communication at Audencia Business School (Paris/Nantes, France), an Associate Professor at University of Silesia (Katowice, Poland) and Associated researcher at CEVIPOF SciencesPo Paris. She holds a PhD in Social Sciences and a Habilitation in Political Science.
Her habilitation dissertation examined strategic political communication in online environments, with a particular focus on the French Presidential elections from 2007 to 2022.
Her research is oriented towards both the supply and demand sides of political communication. She is especially interested in how political actors (candidates and political parties) incorporate online tools into their communication strategies. Her research interests focus particularly on disruptive communication elements and their potential to sustain dissonant public spheres. She is currently conducting a longitudinal study on European Parliament elections (2009-2024) across eleven nations. She also conducts large comparative public opinion studies dedicated to threats to the Political Information Environment (PIE), particularly issues of misinformation, selective avoidance and fact checking. Her work also addresses dynamics of citizenship, especially civic norms in crisis time, political participation and civic engagement, and mobilization to politics. In her research she employs a comparative approach focusing on the United States and European countries.
She is an active member of NEPOCS.eu (Network of European Political Communication Scholars) and MEDem.eu (Monitoring Electoral Democracy).
She is involved in several international projects, including those where she serves as PI for France: PODTRUST The Potential of Digital: Optimising Trustworthy Digital Contact (TAP-ANR), OPTED – Observatory for Political Texts in European Democracies (Horizon 2020), ReCitCom: Responsible Citizen From Communication Perspective (Audencia Foundation), THREATPIE: The Threats and Potentials of a Changing Political Information Environment (Norface -ANR).
